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How to Flip a House: 7 Signs You’ll Rake in Huge Profits

It seems like just about everyone these days fantasizes about how to flip a house. The reality? Doing it successfully largely hinges on picking the right place at the right time—which is why veteran flippers keep a mental checklist to help steer them toward homes that are primed to gush cash.

Curious about those signs that indicate all systems go? Let’s check out those qualities deemed by real estate investors as signs a house flip will pay off big-time.

Sign No. 1: It’s in a neighborhood where homes sell fast

One of the first clues that a house is flip-worthy is that it’s in an area where homes sell quickly, says Larry Friedman of SDF Capital in New York and Connecticut. After all, in this game time is money—every extra month you own the house means you’re on the hook for more mortgage payments and maintenance costs. Fast-moving markets generally mean these overheads won’t last long.

Realtor.com data show that, on a national level, homes remain on the market for 62 days on average. Yet in a blistering area like San Francisco, homes typically sell in 25 days; in slow markets like Albany, NY, it’ll take 81 days. So be sure to check how long it will take in your own neighborhood by checking research.realtor.com.

Sign No. 2: The house meets the 70% rule

For a flip to be worth your time, effort, and money, you should make between 10% to 30% return on your investment. To determine your potential return, see if the flip meets the 70% rule. Can the house be bought for 70% of what it will be worth once fixed up, minus any needed repairs, closing costs, and real estate agent fees?

For example, if you can buy a house for $110,000 and fix it up for $30,000, you’ll want to sell it for around $200,000 in order for it to be worth your while, says Mark Ferguson, a Realtor and creator of Investfourmore.com.

To find what a home will be worth fixed up, check the prices of similar houses in the neighborhood (more on that next).

Sign No. 3: You can price the house right

To get a ballpark figure for how much you can sell a house for once it’s fixed up, one safe rule of thumb is to check the median home price for that market. (You can find this information by entering a home’s address or ZIP code at Realtor.com/local). In Parma Heights, OH, the median sales price is $117,000, while at the other end of the range in Manhattan, NY, buyers expect to pay $1 million. Of course, this presumes your home is typical in terms of size and number of rooms.

Sign No. 4: The property has more than one bedroom

Don’t buy a one-bedroom house to flip, because most home buyers are looking for two bedrooms and more. Anything smaller will minimize the demand at resale. Another flip-worthy must is a functional floor plan. Translation: You shouldn’t have to go through a bedroom to get to the kitchen.

Sign No. 5: The needed repairs are mostly cosmetic

The physical condition of the home should be fair and correctable without draining your bank account—like a kitchen or bathroom renovation or installing new flooring. Repairs that should give you pause include foundation and structural issues. Tackling these two problems can destroy a reno budget with overages and stretch the time frame of the flip.

“The home needs to be in good shape to begin with, unless you are planning a very large gut and addition, which is unlikely in most flips,” says Realtor Misty Weaver at Keller Williams Realty, in Winchester, VA.

Sign No. 6: Understand what scares home buyers

Most home buyers touring an open house can deal with a lime-colored wall they need to repaint or one appliance that dates to the Reagan administration. What many buyers can’t handle, though, are intimidating and pricey projects like replacing an old furnace (which will cost around $4,000), putting on a new roof ($3,000 to $10,000), electrical upgrades ($1,500 and up), or plumbing issues ($1,000 to $10,000). Not only do these issues spook home buyers, they also could make the home hard to finance with lender money.

Last but not least, a home shouldn’t have any “crazy characteristics like a railroad in the backyard, a very busy road out front, or other problems that can’t be changed,” says Ferguson.

Sign No. 7: The neighborhood itself doesn’t need flipping

People don’t just live in a house, they live in the surrounding area, too. A potential flip should be in a good neighborhood with access to transportation and amenities like parks. Perhaps the biggest indicator of a flip-worthy home is the quality of the schools.

“A large segment of the market buys to be in a good school district,” says Susan Naftulin, owner and president of Rehab Financial Group, who makes loans to house flippers. Even if you don’t have kids, most buyers see good schools as a huge plus.

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